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Sands Resort in Bethlehem adopts Tangam's Table Games Yield Management Software

Jan 3, 2018

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Waterloo, Canada; January 3, 2018 – Tangam Systems, the global leader in table games optimization software, announced the successful deployment of its award-winning Table Games Yield Management (TYM) software at Sands Casino Resort in Bethlehem, Pennsylvania.

TYM is now running across all table games with the goal of aligning table game mix, staffing, spreads, and pricing to actual patron demand. With the increased visibility, Sands Bethlehem can harness TYM’s analytics engine to ensure the right table games are available to patrons at the right time and price point.

“Our priority at Sands Bethlehem is to provide an exceptional experience for our guests,” stated Dennis Dougherty, Vice President of Property Strategy & Optimization at Sands Bethlehem. “Unlike traditional reporting tools, TYM generates insights when there is a chance to act on them. Combine that with transparency into all levels of our table games operations, and it is easy to see why TYM positively impacts the decisions on the gaming floor – both in form of better customer service and improved performance.”

“We’re excited to expand our relationship with Las Vegas Sands to their Bethlehem Operations,” stated Ari Mizrachi, VP of Operations Optimization at Tangam. “Sands Bethlehem is at the forefront of innovation in the Pennsylvania gaming market and the progressive leadership continues to strive to surpass their patron expectations. TYM helps achieve this by marrying deep insights to actionable recommendations.”

“As more data becomes available to table games operators, there is a tendency to generate more reports. However, data is only useful when it is translated into clear actions and supported by a process to improve decision-making. TYM delivers on both those counts and it is no wonder that smart operators like Bethlehem Sands are able to leverage it to improve customer experience and, with it, profits,” added Varun Nayak, SVP Gaming Strategy at Tangam.

Tangam’s flagship software, TYM, is the world’s first, and only, table games yield management solution that automatically analyzes gaming data to provide actionable recommendations to align game mix, table spreads, and pricing to actual patron demand with intuitive visualizations and predictive analytics support the decisions.

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Authors

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Tangam Systems

Tangam Systems is the global leader in recommendations-driven gaming optimization software, trusted by casino gaming resorts to maximize profit on over 9,000 tables and 31,000 slot and ETGs across 9 countries. Tangam’s award-winning flagship software, TYM, turns data into actions to optimize spread planning, game-mix, and dynamic management for table games. In 2021, Tangam launched SODA, a platform that delivers unique insights to optimize slot floor mix and placement. Merging decades of multidisciplinary experience in casino operations, software engineering, mathematics, and statistics, Tangam’s patented algorithms and visualizations are backed by exceptional business and IT support.

Media Contacts:
marketing@tangamsystems.com
www.tangamsystems.com
USA: +1 702 793 2296
CAN: +1 519 513 2417
AUS: +61 2 7255 8102


Sands Casino Resort Bethlehem

Sands Casino Resort Bethlehem opened May of 2009 in Eastern Pennsylvania. It is situated on the site of the historic Bethlehem Steel plant and located approximately 60 minutes from Philadelphia and the northern New Jersey suburbs and 90 minutes from New York City. Sands Bethlehem offers over 3,000 state-of the-art slot machines and over 200 table games including a 30 table poker room, as well as a 282-room hotel and over 12,000 sq. ft. of meeting space. Culinary offerings include Buddy V's Ristorante, of TLC's Cake Boss, and three signature restaurants from celebrity chef Emeril Lagasse – Emeril's Chop House, Burgers And More by Emeril and Emeril's Fish House. The casino also features the Carnegie Deli, Chopstick Asian Cuisine, Steelworks Buffet & Grill, Croissanterie and the varied offerings and cuisines of The Market Gourmet Express. It is also home to the Coil Bar and Molten Lounge, which features live entertainment 7 nights a week. The Outlets at Sands Bethlehem launched at the property in November 2011. The Sands Bethlehem Event Center, which opened at the property in May 2012 and includes over 14,000 sq. ft. of flexible multipurpose space, accommodates meetings, conventions and a variety of entertainment events.

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What Clients Say About Us

Caesars Entertainment

“[Tangam’s] real-time data gives us a deeper insight that allows us to quickly adjust to customer needs, while also establishing new business goals and tracking the success of our strategy.”

Melissa Price

,

SVP of Corporate Gaming

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Mohegan Sun

“Reporting alone doesn't provide answers. We chose SODA for its highly differentiated offering that provides a clear set of actionable recommendations, which maximize gaming performance and the guest experience.”

Jeff Hamilton

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President and General Manager

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Sycuan Casino Resort

“During our initial trial, it was amazing to see how quickly we were able to get to the answers in our data through the lens of SODA. This truly made analytics available to anyone - with intelligent recommendations, intuitive visualizations and seamless drill-downs. We are equally excited about the product roadmap over the coming months.”

Sierra Weyer

,

Director of Enterprise Analytics

View Press Release

Mohegan Sun

"Extending our partnership with Tangam to our full gaming operation, including tables and slots, was a no-brainer given Tangam's proven track record of business support."

Jeff Hamilton

,

President and General Manager at Mohegan Sun

View Press Release

Sycuan Casino Resort

"Sycuan is dedicated to providing an enhanced gaming experience for our patrons. By deploying powerful prescriptive analytics tools such as TYM and SODA, our operations and analytics teams are able to get data-driven insights at the right times to drive value to our business."

Douglas Vogelei

,

Senior Vice President of Casino Operations

View Press Release

The Star - Sydney

“Due to our ongoing success with Tangam at Sydney, we’re able to deliver the right product at the right time, leading to improvements in efficiency, transparency, decision-making and our bottom line.”

David Croft

,

General Manager Product & Strategy

View Press Release

The Star - Sydney

“Due to our ongoing success with Tangam at Sydney, we’re able to deliver the right product at the right time, leading to improvements in efficiency, transparency, decision-making and our bottom line.”

David Croft

,

General Manager Product & Strategy

View Press Release

Mohegan Sun

“We’d like to thank the exceptional team at Tangam Systems for what has been a very successful implementation that we undertook together. We immediately saw positive returns and an improved guest experience. Our team is very much looking forward to continue leveraging Tangam and all it has to offer from a floor optimization standpoint.”

Kevin Lowry

,

Vice President and CFO

View Press Release
Read All Testimonials

What Clients Say About Us

Caesars Entertainment

“[Tangam’s] real-time data gives us a deeper insight that allows us to quickly adjust to customer needs, while also establishing new business goals and tracking the success of our strategy.”

Melissa Price

,

SVP of Corporate Gaming

View Press Release

Mohegan Sun

“Reporting alone doesn't provide answers. We chose SODA for its highly differentiated offering that provides a clear set of actionable recommendations, which maximize gaming performance and the guest experience.”

Jeff Hamilton

,

President and General Manager

View Press Release

Sycuan Casino Resort

“During our initial trial, it was amazing to see how quickly we were able to get to the answers in our data through the lens of SODA. This truly made analytics available to anyone - with intelligent recommendations, intuitive visualizations and seamless drill-downs. We are equally excited about the product roadmap over the coming months.”

Sierra Weyer

,

Director of Enterprise Analytics

View Press Release

Mohegan Sun

"Extending our partnership with Tangam to our full gaming operation, including tables and slots, was a no-brainer given Tangam's proven track record of business support."

Jeff Hamilton

,

President and General Manager at Mohegan Sun

View Press Release

Sycuan Casino Resort

"Sycuan is dedicated to providing an enhanced gaming experience for our patrons. By deploying powerful prescriptive analytics tools such as TYM and SODA, our operations and analytics teams are able to get data-driven insights at the right times to drive value to our business."

Douglas Vogelei

,

Senior Vice President of Casino Operations

View Press Release

The Star - Sydney

“Due to our ongoing success with Tangam at Sydney, we’re able to deliver the right product at the right time, leading to improvements in efficiency, transparency, decision-making and our bottom line.”

David Croft

,

General Manager Product & Strategy

View Press Release

Mohegan Sun

“We’d like to thank the exceptional team at Tangam Systems for what has been a very successful implementation that we undertook together. We immediately saw positive returns and an improved guest experience. Our team is very much looking forward to continue leveraging Tangam and all it has to offer from a floor optimization standpoint.”

Kevin Lowry

,

Vice President and CFO

View Press Release
Read All Testimonials

Request a Demo

Interested in learning how you can improve your table games operations? Schedule a demo to see TYM in action.